--- title: Animation News Australia | Jumbla Creative (6) description: Animation studio news by Jumbla Studios - Melbourne, Australia. (6) --- - [About](https://www.jumbla.com/about) - [About](https://www.jumbla.com/about) - [Styles](https://www.jumbla.com/styles) - [News](https://www.jumbla.com/news) - [Careers](https://www.jumbla.com/careers) - [Work](https://www.jumbla.com/work/featured) - [Featured](https://www.jumbla.com/work/featured) - [Corporate, Government & Education](https://www.jumbla.com/work/corporate-government-education) - [Broadcast Design & Events](https://www.jumbla.com/work/broadcast-design-events) - [Gaming](https://www.jumbla.com/work/gaming) - [Archive](https://www.jumbla.com/work/archive) - [Services](https://www.jumbla.com/services) - [Corporate, Government & Education](https://www.jumbla.com/services/corporate-government-education) - [Games](https://www.jumbla.com/services/games) - [Broadcast Design & Events](https://www.jumbla.com/services/broadcast-design) - [Sound Design](https://www.jumbla.com/services/sound-design) [ Contact us ](https://www.jumbla.com/contact) ### We are a global animation and motion graphics partner for production companies, brands, game studios & agencies ### We are specialists in 2D & 3D animation, motion design & creative production ### Our global network services the world's largest brands, film & TV, creative agencies & game studios - [About](https://www.jumbla.com/about) - [Work](https://www.jumbla.com/work) - [Services](https://www.jumbla.com/services) - [News](https://www.jumbla.com/news) - [Careers](https://www.jumbla.com/careers) - [Contact](https://www.jumbla.com/contact) - [About](https://www.jumbla.com/about) - [Work](https://www.jumbla.com/work) - [Services](https://www.jumbla.com/services) - [News](https://www.jumbla.com/news) - [Careers](https://www.jumbla.com/careers) - [Contact](https://www.jumbla.com/contact) # [Kinetic Typography: How to Make Your Brand Message Unforgettable](https://www.jumbla.com/news/kinetic-typography-how-to-make-your-brand-message-unforgettable) # [How to create an 'How It Works’ Explainer Video - Jumbla](https://www.jumbla.com/news/7-steps-to-making-a-great-how-it-works-explainer-video) # [Static vs Animated Logos: What Works Better for Your Brand?](https://www.jumbla.com/news/static-vs-animated-logos) # [5 Animation Styles That Make Your Case Study Videos Stand Out​ - Jumbla](https://www.jumbla.com/news/5-animation-styles-that-make-your-case-study-videos-stand-out-jumbla) # [What is the difference between VFX and CGI?](https://www.jumbla.com/news/what-is-the-difference-between-vfx-and-cgi-jumbla) [Creative Brief: This Week's Industry News - 2 March | Jumbla](https://www.jumbla.com/news/creative-brief-this-weeks-industry-news-2-march) This week’s creative brief has good news for designers but bad news for content marketers... [The Art of the 1-Second Hook: Why Short-Form Ads on TikTok & Reels Dominate in 2025](https://www.jumbla.com/news/embracing-short-form-ads-storytelling-in-six-seconds) How often have you watched a YouTube video, your cursor hovering impatiently over the ‘Skip Ad’ button? Or found yourself in the endless scroll of TikTok and Reels, swiping past content that doesn't grab you in the very first second? You’re not alone. Capturing attention isn't just a challenge—it’s an instantaneous reflex test. We’ve become conditioned to bypass anything that doesn't deliver immediate value. So, how do you tell a compelling story when you have only the blink of an eye to work with? The solution lies in the mastery of ultra-short-form video, where the initial hook is more critical than the total video length. Once a format specific to YouTube pre-roll, this high-impact, super-focused approach is now the driving force behind successful campaigns on TikTok, Instagram Reels, and YouTube Shorts. It’s not just a trend; it’s the new language of digital marketing. [Creative Brief: This Week's Industry News - 23 February | Jumbla](https://www.jumbla.com/news/creative-brief-this-weeks-industry-news-16-february-0-0) This week’s creative brief spans augmented reality (AR), interactive 3D images, video advertising, and smart pen tech. [Creative Brief: This Week's Industry News - 16 February | Jumbla](https://www.jumbla.com/news/creative-brief-this-weeks-industry-news-16-february-0) Here’s what you need to know about the creative industries this week... [Ephemeral Content Marketing & Older Demographics | Jumbla](https://www.jumbla.com/news/does-ephemeral-content-marketing-work-for-older-demographics) First there was Snapchat. Then Instagram entered the fray. Now, nearly every social platform is embracing ephemeral content - media that lasts only a short time before disappearing. [Working with animation production companies - Melbourne is a great place to start](https://www.jumbla.com/news/what-is-it-like-working-with-jumbla) Choosing to advertise your brand, product or service with animation makes perfect sense. But what if you’ve never explored its creative potential before? [Creative Brief: This Week's Industry News - 9 February | Jumbla](https://www.jumbla.com/news/creative-brief-this-weeks-industry-news-9-february) Continuing with our new format, here’s the latest news from the creative industries... [Creative Brief: This Week's Industry News - 2 February | Jumbla](https://www.jumbla.com/news/creative-brief-industry-news-2-february) A new direction for our weekly news round-up includes some of the hottest stories from the creative industries... [How to Cut Through the Noise with Online Video Marketing](https://www.jumbla.com/news/online-video-marketing) Whether you’d like to increase awareness, tell a story, generate buzz, or boost your reputation, online video marketing is an incredibly powerful tool. [This Week In Animation: January 25](https://www.jumbla.com/news/this-week-in-animation-january-25) The world of animation and motion graphics never stops turning. Here’s the latest scoop... [9 Top Tips for A Killer Explainer Video Script](https://www.jumbla.com/news/9-top-tips-for-a-killer-explainer-video-script) Ever heard of Bushnell’s Theorem? No? Well, it could be the key to unlocking your **[explainer video](https://www.jumbla.com/services/branded-web-content/explainer-video)** scriptwriting genius. [This Week In Animation: January 19](https://www.jumbla.com/news/this-week-in-animation-january-19) A bite-sized round-up of this week’s hottest animation and motion graphics news... [Bruno Joins Jumbla’s Crack Creative Team](https://www.jumbla.com/news/bruno-joins-jumbla) The start of a new year represents fresh opportunities, renewed motivation, and if you stick to your resolutions, change for the better. Jumbla’s no different… [This Week In Animation: January 12](https://www.jumbla.com/news/this-week-in-animation-january-12) We’re back once again with the first animation news round-up of 2018. Here goes nothing ... [This Week In Animation: December 8](https://www.jumbla.com/news/this-week-in-animation-december-8) This week’s round-up features a series of new applications and tools. [This Week in Animation: December 1](https://www.jumbla.com/news/this-week-in-animation-december-1) New month, new stories from the world of animation and motion graphics... 6/13 ### Start an Animation Project   Click below to submit your project details and a senior producer will get back to you within one business day. 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