“The videos get our key messages across in an exciting and engaging way. Moreover, they are edgy and show a creative ingenuity that is so hard to come by, especially for government creative projects.”
Sheridan Raiti, Communications and Media Officer (Emergency Management)
Department of Health and Human Services
Victoria prepares for climate change heatwaves
The big heatwave of 2009 caused 374 deaths.
Another heatwave in 2014 caused 167 deaths.
These weather phenomena are becoming hotter, longer and more frequent due to climate change.
Our client, the Department of Health & Human Services (DHHS) is charged with the responsibility of reducing the death toll and to minimise the health impact of extreme heat on the community, hospitals and health and human services.
They wanted something hard hitting - a “creative style that uses facts to make people aware of the risks as a better way to motivate behaviour change”.
The department called for competitive submissions. The Jumbla proposal won the day. If you’ve seen the end result, it’s not difficult to understand why.
AEAF Winner| 2019
