Explainer Video

The explainer video story arc

Explainer videos typically capture attention by presenting the viewer with a problem - something they can relate to. The piece then introduces a product or service, explaining how it works and why it's beneficial.

The how and why becomes apparent to the viewer when the positive outcome is portrayed - the problem that had been encountered is now resolved.

Jumbla has a proven track record of quality explainer video production for some of the world's largest organisations, including Google, Toyota, Telstra and NAB.

We also create explainer videos for small-medium-sized businesses and start-ups - we just love them!

How the process works

Our producers and copywriters can help you create or enhance your script. We can also assist with concept development to ensure your ideas transfer perfectly to the screen.

We’ll provide a storyboard outlining each scene and illustrating the visual elements. Any suggested changes will be taken on board and implemented before we begin animating.

If your video is narrated, we’ll organise voiceovers and sound effects, then begin illustration, animation and editing.

When it's all over, we'll supply you with a HD video that’s ready to upload.

There’s usually a trade off in agency world between quality of creative, versus how easy the agency is to work with. Not so with Jumbla.

From quite a prescriptive brief, they listened, challenged, improved, led, followed, and ultimately ''magiced' up an outcome that we couldn’t be happier with.

Sam Moore

Head of Brand and Marketing

Knog

From our very first meeting with the Jumbla creative team, it was clear they understood what we were trying to do and just ‘got’ the brief. This continued through the script writing, storyboarding and animation process, making the collaboration completely seamless and stress-free. They met every deadline on schedule and worked tirelessly to deliver a professional, high-quality product.

We would wholeheartedly recommend Jumbla for any animation work and wouldn’t hesitate to use them again in future.

Lisa O'Brien

Communications Manager

Fernwood Fitness

What an exceptional company to work with. From initial kickoff to final delivery, Jumbla absolutely exceeded our expectations.

We couldn’t be happier with the end product.

Ben Crowe

Senior Producer

Xero